As a small business owner, you understand the importance of establishing an online presence. Without a well-built website and a presence on social media, your potential customers are driven...
LinkedIn is the most effective social platform for generating B2B leads. What better way to really market your business than by having your colleagues and clients endorse your expertise,...
Now that Google has changed from a 7-pack to a 3-pack, local SEO has gone through some changes as well. Claiming one of the features’ spots when there were...
There are a lot of moving parts when it comes to a successful PPC marketing campaign. Here are three tips for PPC marketing in your business.
Make the News Come to You. With a press release, you can alert media outlets (popular blogs, local newspapers, and news agencies) of your story in a way that’s...
The words "local citation" may bring to mind legal troubles or references you use to write a university paper. In the Internet marketing arena, citations are something much better...
When searching for products, services or information online, have you ever come across review sites like Google Places, Yelp or CitySearch? If you own and operate a business, claiming...
If you use one of the popular review sites online like Yelp or TripAdvisor before making a purchase or booking a flight, you have used the power of online...
Customers use review sites to talk about your service, your products, or the experience of visiting your store. Today, the biggies are Google Places, Citysearch and Yelp. On all...
If you're like many business owners, you're probably not particularly comfortable inside the Google Analytics dashboard for your website. The Google Analytics tool provides you with a wealth of...